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Bring Retail Business Approaches To Hospital Planning And Marketing.

At the AHA Society for Health Care Strategy and Market Development Annual Meeting, Market Decisions President Curtis Mildner, was invited to present his observations on the new challenges facing hospital executives, “Think and Act like a Retail Business”. This talk was later published as an article in Healthcare Marketing Report. For a PDF of the article “Take the First Steps to Becoming More like Retail Businesses” click on the blue type.

24 Pages of Insider Tips and Information.

How and When to Use: Focus groups, Executive interviews, Telephone, Mail, & Internet Surveys. Plus: Advantages and Disadvantages of Methods & Useful Tips. Click Here to DownLoad

Ask about the size of the sample used in telephone surveys. Typically, surveys require 4 - 8 times more sample than interviews completed, with the less used the better (fewer refusals). Some firms use sample too freely, only interviewing those who are easily reached. Accuracy is maximized by including those that are hard to reach.

Tip Archive

Maine Consumer Confidence Low and Drops Lower

While Consumer Confidence has rebounded from the historic lows of April, July and October 2008, it remains low. For four straight quarters, April 2009, July 2009, October 2009 and January 2010 consumer confidence has shown little sign of improvement.

Almost half of Mainers (45%) say they are worse off than a year ago.
Only one in five (22%) expect to be better off in the next year.
More than half of Mainers expect Maine (61%) and the country as a whole (44%) to have bad times financially in the next 12 months.
More than half of Mainers (53%) expect periods of widespread unemployment and depression in the next five years.

For the full Maine Consumer Confidence press release Click Here.

Mainers Split on Current Health Reform Proposal – Many Fear Costs will Rise and Quality will Decline

Health Insurance 5

Mainers, whose perspective often differs with opinions in the US in general, hold similar views to citizens across the US - they are split in their support for Obama/Congressional health reform proposal. Like other citizens across the US, they also prefer what they have now, and are concerned that reform will increase costs and decrease quality.

Click link below for full report

Opinions of Mainers on Proposed Health Reform, February 2010

Report on Health Insurance Status of Maine Residents Released.

Uninsured

New research finds that one-in-ten (11%) in Maine are uninsured, many of those are eligible to buy employer sponsored insurance but cannot afford premiums. Almost one in five (18%) are concerned about losing insurance.

Click link below for full report.

Health Insurance in Maine, February 2010

Federal Government Agencies can now easily contract with Market Decisions.

Market Decisions offers fixed GSA approved pricing under our Mission Oriented Business Services (MOBIS) contract GS10F0269V. This streamlines contracting for all federal agencies. For more information click on a link to the Market Decisions GSA Brochure or our listing in GSA Advantage!