Focus groups are simply group discussions about a product, service or issue. They are professionally led and usually include 8-12 individuals for 1 – 3 hours. Participants find these interesting, fun and worthwhile since we often provide a cash incentive for participation.
Product tests may require review of a product at our facility or in your home and answering questions in person or on a survey. Again, the assignment is interesting and an incentive is paid.
It’s easy to sign up to be on our list to be called to participate in focus groups or product tests. Just click on the link below.
The information you provide will only be used by us to call you to see if you qualify for a specific group and then to invite you to participate in the research. No one will ever call or otherwise use this information to sell you anything. We will treat all information you provide as confidential.